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Voiceover Marketing Tips

In a recent online discussion on the Yahoo Groups Group, Frank Frederick outlined his thoughts on this guild.

There are several benefits to a “guild”. One of the first benefits of SaVOa is a step into developing a qualification process for .

SaVOa is not attempting to create “rules”, as it were; rather they are in the process of creating a way to level the playing field for talent and producers. Determining if a talent can provide the services promised is integral to a producers business.

One of my clients mentioned he listens to more than 100 demos, selects four to call for an , and may get one person who can deliver a good product. With SaVOa credentials, my client would see candidates whom are able to render a minimally qualified audio project at the very least.

I only represent myself in speaking on this post, not SaVOa and I feel that any way our industry can accredit talent is a good thing.

The question I would ask is: Why would a qualified and experienced talent NOT want to join the “guild”?

The idea of someone with a Barbie microphone, hanging out a shingle (a Voice 123 free web listing), and a computer being considered “” appalls me. You may have a different viewpoint and I would enjoy hearing your thoughts.

A 40 year veteran, member of , and fairly experienced .

Frank Frederick
“The Voice” tm

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NEED A ? Choose Chicago Voice Actor Justin Kaiser when making your next casting decision. Call me at (815) 401-4632.

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